How to build a successful website tip #16: Focus on your customer

The number one thing to remember when preparing to design your company’s website is this: Your opinions don’t matter, only what the customer feels and experiences.

Many business owners design their website to suit their tastes and preferences. Your website is not for you, it’s for your audience. You need to design with your audience in mind, not yourself.

If you build from the customer experience standpoint, you’re far more likely to see success.

Sacha Brant is a business owner who works with peers to help build their businesses from startup to stardom. Sacha knows the importance of starting your business off right and surrounding yourself with the right people. With over 10 years of corporate experience, she’s worked with many entrepreneurs and brands to establish credibility and boost sales. Sacha is into her 3rd year running Sassy Lasses and has recently begun the Empowerment Pride – an online entrepreneurial empowerment group. She looks forward to keeping entrepreneurs and business owners moving forward for years to come. Connect on Facebook, Twitter and Instagram @Deathbysassy

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