Lillie Cawthorn is the bestselling author of The Money Factory – How Any Woman Can Make $30,000 to $100,000 Passive Income, which was published by Black Card Books in November 2015. Since that time, Lillie has experienced incredible media exposure and invitations for speaking opportunities. Here’s why…
1. Tell us your story:
Just over one year ago, Lillie was working behind the scenes supporting her husband as he focused on developing their successful industrial real estate business which was jointly purchased. To enable her husband to transform the business by growing and modernising it, Lillie agreed to take responsibility for the business book keeping in addition to home and family. However, this meant giving up her career to work from home. This change resulted in virtually no interaction with their business customers or indeed others in the business world. As the business became increasingly successful, all the achievement, recognition and acknowledgements for their success were directed solely to her husband. Consequently, Lillie became more and more dissatisfied and withdrawn.
2. How did you identify the goal/s you wanted to achieve?
In May 2015 she attended a workshop for budding authors that would change her life forever. The facilitator advised “to grow your business and write a book about it”. Lillie saw her opportunity and, feeling hugely excited, hurried home to tell her husband of her intention to take their business to the next level by writing a book about it. She received a resounding rejection, which ensued a terrible argument that could easily have destroyed the marriage. After much soul searching, Lillie decided to commit to write her book.
3. How did you work towards achieving your goal?
Lillie announced that she would write her book with a focus on women. It would provide an insight into the lucrative industrial real estate investment sector that was almost entirely a male domain and thereby empower women to consider this investment vehicle. Since Lillie has been in this field for almost two decades, she discovered that very few women invest in industrial real estate. She sought to determine the reasons why.
Her greatest concern is the level of poverty being experienced by retired women in Australia. The Superannuation system is simply failing the women of Australia. Alternative income sources are desperately needed, so women can achieve their financial independence and Lillie is gaining incredible attention for the hope she gives women to secure a dream retirement.
Since the launch of her book, Lillie also has been featured in many influential media outlets in Australia and the United States. Media highlights have included Sky Business, The Daily Telegraph, realestate.com.au, commercialrealestate.com.au and Business Blue Print’s Empire Builders. CBS News, Fox, ABC and NBC in the United States have also interviewed Lillie about many industrial property topics
She has spoken at the highly regarded National Achievers Congress 2015 events in Sydney and Melbourne. CPA Australia has requested Lillie speak at the organisation’s 2016 conferences in Sydney and Melbourne.
4. What are the next goals you hope to achieve?
Lillie continues to aim and bag more speaking opportunities and exposure to be a key woman of influence.